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Trish Zita. (Photo: The Zita Group).

Major N.J. lobbying firm now known as The Zita Group

Woman-owned firm is fifth largest in the state

By David Wildstein, November 14 2022 6:00 am

One of Trenton’s top lobbying firms is rebranding

The Kaufman Zita Group will now be known as The Zita Group to reflect the retirement of longtime partner Adam Kaufman one year ago.

The firm is headed by Patrizia “Trish” Zita, a former Assembly research associate in the 1990s and later the senior director of the Chemical Industry Council of New Jersey.   She has been on the New Jersey Globe Power List since its inception.

“Our new identity is rooted in our original look and all the expertise and support our clients have come to expect while moving the firm forward into a new era, said Zita. “At TZG, we understand today’s complex and disruptive world. In order to stay ahead, we must adapt and evolve.”

According to reports filed with the New Jersey Election Law Enforcement Commission, The Zita Group is the fifth-largest firm in the state, and the largest woman-owned firm.

The firm’s bi-partisan roster includes a group of well-known state government veterans, including the venerable Jeannine Frisby LaRue, a former Casino Control Commissioner, top lobbyist for the state’s largest public employees union, and deputy chief of staff to Gov. Jon Corzine who has been a hugely influential political insider for more than 30 years.

The Zita Group also includes: Edward McGlynn, who spent nearly five years as chief of staff to Gov. Thomas Kean; Paulina Banasiak, a former acting deputy chief of staff to Gov. Phil Murphy and chief of staff to Assembly Judiciary Committee Chairman Raj Mukherji; Matt McDermott, Eric Orlando, the executive director of the Brewers Guild of New Jersey; Beth Dohm, a former top aide to two North Jersey lawmakers; and Chris Hughes, who served as chief of staff at the New Jersey Department of Banking and Insurance and as budget director for the Assembly Republicans.

“TZG is committed to remaining ahead of trends and innovations in the industries we represent and we are excited to usher in a new chapter with our clients,” Zita stated.

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