Pu, Fonseca launch two new ads

Jennie Pu and Crystal Fonseca have launched two new digital ads in support of their bids for the Democratic nomination for State Assembly in the 32nd district that detail their readiness to fight President Donald Trump’s agenda and to use their own life experiences to serve their constituents as members of the legislature.

In “Lived Experience,” Pu and Fonseca talk about their own lives – Pu as a librarian, mom and PTA leader, and Fonseca as a woman who’d faced challengers going through In vitro fertilization – and say they can relate to real issues facing Jersey City and Hoboken.

Script: “Real leadership demand lived experience. Crystal Fonseca committed herself to expanding access to healthcare and defending reproductive freedom after her own challenges with IVF. And librarian Jenny Pu is a mom and PTA leader who has been on the front lines standing up to MAGA book bans and fighting for school funding. They understand what our families are going through and the real issues facing Jersey City and Hoboken because they’ve lived them. That’s the leadership we deserve.”

In “Team,” the two Assembly candidates promise to stand up to Trump and say they are ready to “protect reproductive freedom, fight climate change, support our immigrant neighbors.”

Script:  “Jersey City, Hoboken — meet the team that’s ready to fight for us. Crystal Fonseca and Jenny Pu are the stand up to Trump’s extremist agenda and defend our democracy team.  They’re the protect reproductive freedom and healthcare.  Fight climate change. Support our immigrant neighbors team. And they’re the stabilized property taxes and rent team. That’s right. These two — they’re the ‘got your back no matter what team.’  And they’re ready.”

The five-figure ad buy will appear on  YouTube, social media, and multiple streaming platforms. 

“This isn’t politics as usual—this is what leadership looks like,” said Hudson County Democratic Organization Executive Director Storm Wyche.  “Crystal Fonseca and Jennie Pu are not only the most qualified candidates in the race, they’re also running the most proactive, modern, and voter-focused campaign in LD32. While others are just getting started, Crystal and Jennie are already speaking directly to voters—on their phones, in their homes, and in their communities.”