Home>Articles>NJDSC selling ‘knucklehead shirts’

New Jersey Democratic State Chairman John Currie. Photo courtesy of the New Jersey Democratic State Committee.

NJDSC selling ‘knucklehead shirts’

By Nikita Biryukov, May 19 2020 10:42 am

The New Jersey Democratic State Committee will create t-shirts telling residents to not be “knuckleheads,” which has become one of Gov. Phil Murphy’s favorite words during the COVID-19 crisis.

“Making sure as many New Jerseyans as possible receive life-saving information about social distancing guidance is a crucial aspect of stopping the spread of COVID-19, and the Governor and his team’s use of creative, impactful messaging on both traditional and social media has been a big part of that success,” said NJDSC Chairman John Currie.

The state committee is currently holding a vote on four shirt designs to decide which will go to print.

All net proceeds from shirt sales will be donated to the New Jersey Pandemic Relief Fund.

“‘Don’t be a knucklehead’ seems to be on the tip of a lot of residents’ tongues right now, and we think this campaign will help spread that message even further while also raising money for an outstanding cause,” Currie said.

Spread the news: