Gannett has backed off the use of the TAPinto brand for their marketing materials after the local news organization threatened a lawsuit. Six weeks after TAPinto complained to the Asbury Park Press that they were infringing up on the company’s...
Gannett could be facing legal action after the Asbury Park Press used the brand name of a top competitor for local news as part of an ad promoting their digital app. The ad asks people to “Tap into real-time reporting”...